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Home›Firearms›TrueTimber and LWRCI Partner to Deliver Elite Hunting Rifles in Prairie Camo

TrueTimber and LWRCI Partner to Deliver Elite Hunting Rifles in Prairie Camo

By Grady Epperly
November 26, 2024
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TrueTimber and LWRCI Partner to Deliver Elite Hunting Rifles in Prairie Camo

Hunters and shooting enthusiasts, get ready for a game-changing collaboration! TrueTimber, the world’s best-selling camo brand, has teamed up with LWRCI to launch two new rifles now available exclusively at Bass Pro Shops and Cabela’s. These high-performance firearms—the IC-DI .350 Legend and IC-DI 5.56 NATO—are outfitted in TrueTimber’s versatile Prairie camo, making them the perfect tools for both the field and the range.

A Partnership Built for the Outdoors

TrueTimber CEO Rusty Sellars spoke about the collaboration:
“The partnership between TrueTimber and LWRCI demonstrates our mutual commitment to delivering high-quality products to outdoor enthusiasts. Each of these rifles offers an exciting new option for hunters and shooters looking for reliable and effective tools in the woods or on the range. Our Prairie camo is an exceptional and versatile camo pattern, and this collaboration is set to revolutionize the hunting industry.”

To prove the rifles’ effectiveness, TrueTimber and LWRCI recently hosted a South Carolina Lowcountry whitetail hunt featuring staff, media members, and a specially selected U.S. Army Veteran. The rifles performed exceptionally well, showcasing their accuracy, reliability, and rugged design.


Meet the Rifles

LWRCI IC-DI .350 Legend – TrueTimber Prairie Camo

The .350 Legend variant is designed with hunters in mind, delivering hard-hitting performance for medium- to large-game pursuits.

  • Barrel: 16.1”
  • Weight: 7.3 lbs
  • Features: Proprietary Direct Impingement Operating System, Keyless Bolt Carrier, Free-Float Rail, and fully ambidextrous controls.
  • Finish: Professionally hydro-dipped in TrueTimber Prairie Camo.

This rifle’s hard-hitting power and ergonomic design make it an excellent choice for whitetail hunters, especially in regions where straight-wall cartridges shine.

LWRCI IC-DI 5.56 NATO – TrueTimber Prairie Camo

For those who demand precision and versatility, the 5.56 NATO model is a lightweight, high-performance option suitable for a wide range of shooting scenarios.

  • Barrel: 16.1”
  • Weight: 6.7 lbs
  • Features: Cold-hammer-forged spiral-fluted barrel, Free-Float M-Lok Rail, fully ambidextrous controls, and Type III Hard-Coat Anodized finish.
  • Finish: Professionally hydro-dipped in TrueTimber Prairie Camo.

Whether you’re hunting predators, honing your skills at the range, or preparing for competition, this rifle delivers unparalleled performance.


Why TrueTimber Prairie Camo?

TrueTimber’s Prairie camo pattern offers hunters the ultimate in concealment across diverse environments. Its versatile design blends seamlessly with open terrain, fields, and forest edges, making it a top choice for hunters seeking a tactical advantage.


Available Now at Bass Pro Shops and Cabela’s

Both rifles are available exclusively at Bass Pro Shops and Cabela’s, offering hunters and shooters unmatched performance and aesthetics. Whether you’re after big game or spending time at the range, these rifles, paired with TrueTimber camo, are designed to elevate your experience.


Explore More

Discover TrueTimber’s full line of camo gear, apparel, and accessories at TrueTimber.com, and gear up for success in every outdoor adventure.

Don’t miss your chance to own one of these exceptional firearms—crafted for performance, durability, and style.

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Grady Epperly

Grady is a husband and father of four, a retired U.S. Air Force Master Sergeant, and the editor of Firearms Friday. It's not that he knows everything or even a lot about firearms and the outdoors it's just that he really likes them and likes sharing the latest news and trends with other people who find the subject matter interesting.

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